If you do not have dedicated marketing or business development support, your IP practitioners should not have to spend billable time managing submissions. I manage the process from start to finish.

Your marketing or business development team prepares the first draft. I review and strengthen it so that it presents the right evidence, positioning and terminology for researchers’ assessment.

Preparation sessions for your practitioners so they can present their work, team strengths and market insights clearly, confidently and credibly.

I will work with your firm’s tech specialist to use AI to create a more efficient workflow for preparing first drafts, extracting matter information and improving consistency, while retaining expert human review.

I will undertake a practical assessment of your firm’s IP market position, including competitor activity, ranking performance, visibility and opportunities to improve or protect your reputation.

Receive guidance on distinctive article, report, podcast, webinar and video topics that help your firm demonstrate expertise in IP, respond to market developments and support client conversations. I can also write or edit your articles.

I will help you gather and interpret independent feedback from selected clients to understand your strengths and weaknesses and identify practical improvements.

I will work with you to review your marketing content and legal publisher subscriptions to help ensure your firm is getting better value from the time and budget invested.

You will get weekly or monthly one-to-one briefings on key legal, business and market developments concerning IP, helping your practitioners and clients stay informed.

I can help you prepare clear and relevant points to raise with the publisher or researchers during or after the research process, where appropriate.

Let us discuss existing or new IP research projects. I can help structure and run the research project; assess the data; and turn findings into clear, useful content for marketing or business development.

I can advise on IP-related public statements or announcements and reputation risks, helping you communicate clearly, credibly and appropriately with clients, the IP industry and external audiences.